The following summit sessions will be live streamed via the ACI portal

9.00am          Opening Remarks 
David Pilling - Asia Editor, Financial Times
Bernd Schmitt  Executive Director, Institute on Asian Consumer Insight
9.05am  Keynote Address: The Century of the Asian Consumer
Bernd Schmitt  Executive Director, Institute on Asian Consumer Insight
9.25am Panel Discussion: Building a Brand in Asia  Insights from Business Founders
Stan Shih - Founder, Acer Group & Group Chairman, iD SoftCapital
Ho Kwon Ping - Founder & Executive Chairman, Banyan Tree Holdings
Vishal Dhar - Co-Founder & President, Marketing, iYogi
2.00pm Panel Discussion: Effective Marketing Strategies in Asias Consumer Markets 
Richard Davies  Global Senior Vice President, Consumer & Market Insight, Unilever
Peter ter Kulve  Executive Vice President, Southeast Asia & Australasia, Unilever
2.30pm Panel Discussion: Innovating with New Media 
Paul Donata  Executive Vice President and Chief Research Officer, Nielsen
Julian Persaud  Managing Director, Google Southeast Asia
Derek Yeung  CEO & Co-Founder, She.com International Holdings



Overview

The Financial Times, in partnership with the Institute on Asian Consumer Insight (ACI), will bring together business leaders for a major agenda-setting summit to discuss how companies can capitalise on the substantial growth opportunities in Asia.

Through panel discussions, case studies and keynote presentations involving visionary CEOs, strategists and thought leaders, this event - co-chaired by David Pilling, Asia Editor the Financial Times, and Bernd Schmitt, Executive Director of ACI - will debate key strategic issues, including marketing and branding approaches for different consumer segments, the importance of brands for Asian consumers, marketing for the newly wealthy in fast-growing emerging economies, the use of new media, and regulatory trends.

The inaugural Asia Consumer Summit will serve as a unique platform to explore the latest trends in Asia, and the innovative strategies that Asian and non-Asian businesses need to succeed.

 

CONFERENCE CHAIRED by:

David Pilling
Asia Editor
Financial Times

Bernd Schmitt
Executive Director
ACI

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